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Women leaders are leaving
companies at the highest rate ever.

Have you ever wondered what it takes to leave behind the politics and constraints of Corporate America and build time, creativity and financial freedom?

You don’t need to wonder anymore. You’re in the right place.

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HERE IS OUR
SOLUTION FOR YOU

At Femme Forward Marketing, we offer tailored, pragmatic solutions for ambitious women ready to transition from the confines of Corporate America to the limitless possibilities of digital entrepreneurship.
Through meticulous guidance and step-by-step strategies, we empower you to build your own thriving digital marketing business without compromising financial security.


Your ROI: Our comprehensive approach ensures a seamless transition, equipping you with the tools, knowledge, and support needed to navigate the complexities of entrepreneurship with confidence.

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What is the “worst” that could happen if you tried?

You could…

No matter which angle resonates most with you, one thing is clear: Your decision to start a side digital marketing hustle isn’t just about building a business – it’s about embracing a new frontier, unleashing your potential, and shaping the future on your own terms.

We founded Femme Forward Marketing with women like you in mind. Strong, successful corporate leaders who, after years of grinding the ever-evolving corporate world, are still missing something. What’s next for me? Is this all there is? Why can’t I find fulfillment and joy in what I do anymore?

If that’s you, hi and welcome. We’re so glad you’re here!

1. Elevate Your Impact Beyond Boardrooms

As a high-earning executive, you're no stranger to making waves in the corporate world. But what if you could extend your influence beyond the confines of the boardroom? Starting a side digital marketing hustle allows you to leverage your strategic prowess and leadership finesse to transform businesses on a whole new scale. With every campaign you craft and every client you empower, you're not just driving profits – you're shaping industries, sparking innovation, and leaving an indelible mark on the digital landscape.

2. Unleash Your Inner Creative Genius

While your corporate role may demand analytical rigor and strategic thinking, there's a creative genius within you yearning to be set free. Enter your side digital marketing hustle – the ultimate canvas for unleashing your creativity, innovation, and out-of-the-box thinking. Whether designing captivating social media campaigns, crafting compelling brand narratives, or mastering the art of digital and affiliate marketing, you're stepping into a world where creativity reigns supreme and every idea can ignite a revolution.

3. Empower Women in Entrepreneurship

As a high-earning woman executive navigating the corridors of corporate America, you're accustomed to breaking barriers and shattering glass ceilings. But what if you could empower other women to do the same? By starting a side digital marketing hustle, you're not just building a business – you're paving the way for the next generation of female entrepreneurs to thrive in a male-dominated industry. With your expertise, mentorship, and unwavering determination, you're not just leading by example – you're lighting the path for others to follow.

4. Future-Proof Your Career

In today's rapidly evolving business landscape, adaptability is the name of the game. Launching a side digital marketing hustle means you're future-proofing your career and positioning yourself at the forefront of digital innovation. Whether mastering the latest marketing technologies, staying ahead of industry trends, or diversifying your skill set, you're equipping yourself with the tools and knowledge needed to thrive in an ever-changing world. So, while others cling to the status quo, you're boldly embracing the future and carving out your own path to success.

Why start a side hustle as a high-earner executive?

Even individuals with high salaries can benefit from a side hustle as it offers additional income streams, opportunities for skill development and career growth, avenues for creative expression, and enhanced financial security and flexibility. By diversifying your sources of income and pursuing your passions outside of your primary job, you can ensure long-term financial freedom, stability, and personal fulfillment.

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1. Diversify Income Streams

Relying solely on a corporate salary can be risky, especially in uncertain economic times. A side hustle provides an additional source of income, reducing dependence on one source and providing financial security.

2. Passion and Creativity

Many executives have entrepreneurial ambitions or creative interests that they may not fully explore in their corporate roles. A side hustle allows them to pursue their passions, whether it's starting a business, launching a creative project, or developing a new skill.

3. Professional Growth

Running a side hustle can offer valuable learning experiences and skill development opportunities that may not be available in a corporate setting. It allows executives to broaden their expertise, explore new industries, and gain hands-on experience in entrepreneurship.

4. Flexibility and Autonomy

Side hustles often offer greater flexibility and autonomy than traditional corporate roles. Executives may appreciate the ability to set their own schedule, work on projects they're passionate about, and have more control over their professional lives.

5. Networking and Relationships

Starting a side hustle can expand an executive's network and open up opportunities for collaboration and partnership outside of their current industry. Building relationships with clients, vendors, and other entrepreneurs can be valuable for both personal and professional growth.

6. Long-Term Goals

A side hustle can serve as a stepping stone toward achieving long-term career goals, such as transitioning into full-time entrepreneurship, pursuing a passion project, or building a business that can eventually replace their corporate income.

Meet our Founder.

Together, we will elevate brands, amplify voices, and redefine what it means to lead in the digital era.

Hi, Friend. I’m so glad we’ve found each other! As an executive in corporate America, I understand firsthand the tension that can arise between the desire for freedom, flexibility, and creativity and the years of accomplishments and leadership you've invested in climbing the corporate ladder. Yet, wondering, what else is there for me? With over two decades of dynamic leadership in marketing and communications, I am a trailblazing leader who has shattered barriers and redefined success in corporate America. As a Latina living in the South, my journey has been a testament to resilience, determination, and the unwavering pursuit of excellence. 20+ Years of Strategic Excellence: With a rich tapestry of experience spanning diverse industries and Fortune 500 companies, I have honed my expertise in crafting impactful marketing and communication strategies that drive results. From brand development to digital transformation, I have navigated the ever-evolving marketing landscape with precision and finesse.
Erika Matallana
Marketing and Communications Executive & Femme Forward Marketing Founder

13 steps to digital entrepreneurship

Get a FREE copy of our checklist to get started on your digital journey!

This checklist was specifically crafted to help high-earning corporate women effectively start and grow a side digital marketing business while maintaining their leadership positions and professional brand. 👉🏻

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